Food Freedom. Finally.
Video 4
The Two Foods That Block Weight Loss
Video 1
Don’t Make The One Huge Mistake
Video 2
What Those Who Keep It Off Do Differently
Video 3
Food Freedom.Finally.
Video 4
Transcript
Anne:
My life journey around weight and food and weight gain and weight loss has been a lifelong journey, I would say.
Matt:
I've been struggling with my weight since I was a teenager. The pounds just started adding up. Eventually I got to 347 pounds.
Betty:
I began to feel that this was the only area in my life where hard work, perseverance, willpower, suffering, wasn't going to do the trick. It felt as if it was now or never to find a solution that worked.
Matt:
When I first heard about Bright Line Eating and started researching the program, I couldn't believe how much it felt like what I've been feeling on the inside for so long. It acknowledged food addiction as being real. This is a strategy to deal with it and live with it in a way that gives you the freedom to get your life back.
Anne:
And what happened when I started this transformation, wow, it worked exactly. The weight loss was about 30 pounds and 30 pounds might not sound like much to a lot of people, but it was my much and it was my impossible.
Matt:
I've been doing Bright, Line Eating for 10 months. I started at 330 pounds less than 10 months. I lost 143 pounds with Bright, Line, Eating, and a healthy weight for the first time in my adult life.
Betty:
Sugar and flour were dear friends, but it was clear that they were kind of the drivers of a vicious cycle where I started, I started at 2 0 6 and I'm 130 pounds now. So, lost 76 pounds on BLE.
Anne:
But I've been in Maintenance ever since for 2030 some days. And I felt Bright Line Eating® gave me plenty of room to be me.
Matt:
Here's the types of foods you should have and the quantities that you should be aiming to have, and you fit the foods that you enjoy in your life into those guidelines. You eat the things you love still. It's great. You just skip the stuff that was poisoning you.
Betty:
Acknowledging that food addiction is real. Acknowledging that there is a structured program that helps for it, acknowledging that some of us have it worse than others have been the pillars of my success in Bright, Line Eating. And this is a lifetime commitment for me.
Susan Peirce Thompson:
Since 2014, tens of thousands of lives have been transformed by Bright Line Eating. In those early days, I created the Bright Line Eating Boot Camp, and it was an amazing thing to watch people's lives transform with this Bright Transformation, taking them over body, mind and spirit. Their weight melting off. Their self-confidence rising. Watching them awaken to their ability to do right by themselves, to stand in integrity, to commit what they were going to eat, and then follow through with it one day at a time to watch them connect and to watch them overcome challenges and difficulties and hardships in their life and emerge brighter and stronger and up to the challenge with their weight still coming off and still sticking with it, showing up for themselves again and again. I watched this happen and I knew the magic of it because I had experienced it too.
I'd gone from living with obesity in my mid-twenties to shedding all my excess weight, and I really felt the power of what it was like to show up to the world in a body I felt good in. I knew what people were going through. And yet, seeing it happen again and again, not just to a few people, but to thousands and thousands of people, it just humbles me. It moves me. And so, what we've done is we've taken our experience watching all of these thousands of people and helping them in the trenches, knowing the nuance of what they're going through, and we've folded in all of the latest science. A lot of studies have been published over the last few years, and we've put it together into an all-new revised, upgraded and revamped Bright Line Eating Boot Camp 2.0, a transformational experience, the likes of which has never existed before. Registration is open now for the all-new Bright Line Eating Boot Camp. It's a course it's starting very soon. There will be a cohort of people going through it. Registration is open only for a few days.
Who is this course for? It's not for everybody, truly. Do you remember the Food Addiction Susceptibility Scale™, the scale that goes from one on the low end to 10 on the high end for people who are higher on the Susceptibility Scale, 7s, 8s, 9s, 10s, the people who experience strong cravings for specific foods, people who are plagued by obsession about what they've eaten or not eaten, whether they're on their plan or off their plan? They have all that food and weight chatter happening in their mind. People who frequently lose control over how much they eat once they start. They've often but not always tried a lot of different attempts to lose weight in the past. That's who we designed this course for. Now, it is true that someone who's in the mid-range on that scale of four or five or six, who also has a weight struggle and they're trying to take off weight, will likely find that their pull to the addictive foods keeps them from being successful in taking off their weight and keeping it off. If you're someone in that range and you find that you want to have a structured plan of eating and that sounds really appealing to you, by all means, you can enroll in the Boot Camp, and it will be very effective in helping you take off your weight. If you're on the low end of the scale, a one or a two or a three, generally speaking, we did not create this Boot Camp for you. You can sign up for it. And again, I do find that there are people who like the idea of structure around their food. Gretchen Rubin calls them abstainers rather than moderators. People who want to rip the Band-Aid off fast, not just peel it. People who really like structure. By all means, you can use the Boot Camp as a means to an end if you have weight to lose.
What I find is that how much weight you have to lose isn't actually what makes you a good fit for the Bright Line Eating Boot Camp. We have people signing up for the Boot Camp who literally have 200 and 300 pounds to lose, and people who have no weight to lose whatsoever. Research shows that 22% of people currently living at a normal BMI test out as full-blown food addicts. Maybe they're managing their weight with a strong metabolism and a 10-mile run every day as they obsess fanatically about the small cup of non-fat frozen yogurt that they're going to allow themselves after they run those 10 miles. But that's not peace. That's not freedom. Bright Line Eating helps those folks too. And yes, it's a super powerful weight-loss program. So again, anywhere you are on the Susceptibility Scale, you can use it as a weight-loss program. But we have tailored it specifically for the 7s, 8s, 9s, 10s on that Scale.
The course itself is a 10-week deep dive. On day one, you get your marching orders. You start off with a wonderful clear Planning & Preparation Process that helps you get your supplies, helps you get ready psychologically so you can have a clean, fresh start in transforming your life. You get the food plan, the exact same food plan that I used about two decades ago to go from a US size 16 to a size four, that's allowed me to keep that weight off my body all of these two decades. It's a food plan that's been used by tens of thousands of people around the world to transform their lives. The key to this food plan is it is structured to maximize automaticity. It is the most automatizable system possible. It's not designed on counting calories or tracking macros because those systems are not automatizable. It's a system of categories and quantities of food that wires into the brain so seamlessly that in just a few short weeks, you find that you're eating the right food at the right time automatically as a matter of habit, and you're starting to feel ever more free with each passing day.
Something I have made sure to build into this course because I've needed it, so I teach it as well, is how to do this well when you've got a really busy life. You'll get the Five-Minute Meals Menu that will save you so much time. I'm a mother of three kids, I have a busy career, and I will teach you the art of saving time while you eat to fuel your Bright Life. There are ways to do this so that it's streamlined and it tucks into your life. I will give you all those tips and tricks and hacks and also expect you to be living a full life. So
Something that we've built into the course is how to eat out. You'll get the Effortless Eating Out System that will teach you how to eat out in an Italian restaurant, a Thai restaurant, an Indian restaurant, a Japanese restaurant, a Greek restaurant, how to get a Bright meal at an airport around the world at five in the morning. There is a way to stay Bright no matter where you're eating or when or how I teach you how to do it. Speaking of airports, we've got a whole targeted module on travel. Travel tips over the apple cart for a lot of people. But I have traveled around the world living and eating this way, and you can too. So, you'll get the Meals on the Move Travel Tips Module where I'll teach you how to navigate long road trips, how to navigate conferences and hotels, how to navigate cruises any way that you'll be traveling. We have got you covered.
Of course, we'll be teaching you all about goal weight, your goal weight, which we like to call your Bright Body. The Bright Body Transformation Template will teach you how to figure out what your goal weight is with your specifics in mind, your comfort level in your body, your history with your body, whether you've ever been in a right-size body for you or not in your adult life. We help you figure out what that weight range is, how to get down there, how to stay there. I got to tell you, you might be really shocked by the number I got to say, I have seen so many people put a number down as a goal weight that they think is beyond their wildest dreams and then watch themselves blow right past it down into a range that is completely unfathomable to them. I just want to put that out there to plant a seed of possibility in your mind. But really, ultimately, the number is beside the point. Our aim is to get you comfortable in your body, peaceful with your food and feeling like really your food and your weight problem is solved because you have a way of living a plan that really works. Once you've lived it, you can never unlive it.
We have a system to teach you in the course that helps you address cravings, doesn't just help you address them, but allows you to absolutely transcend them so you don't get tripped up. I mean mental cravings, those thoughts that tend to snowball until they feel like they're gripping your mind. I also mean emotional cravings. So, you don't fall prey to emotional eating anymore. Our research shows that over the course of the Boot Camp, your cravings will be going down and down and down steadily until you have little to no cravings anymore ever. I don't mean that you'll have no food thoughts anymore, of course you'll have a thought occasionally it just won't have the force or grip to be a craving anymore. It's going to be a vague thought that's easily addressed by the system that we teach you.
Remember how earlier in this masterclass I talked about the people who are successful with weight loss and revealed what they're doing differently? I talked about how they really engage with social support because we need human connection with others who eat this way in order to keep doing it ourselves long term. The Super Support Package in the Bright Line Eating Boot Camp is really incredible. It's got coaching calls that are there to answer your questions and address your specific situations. These are group coaching calls and they're staggered at different days and different times to keep in mind time zones around the world. If you can't be there live, you can always send in a question and get it addressed for you so you can listen at any time of day or night, whatever works for you. There's an online community of people from around the world and many people who've been doing Bright Line Eating for years. So, if you want to just pop your question in there, it will get answered so fast, it'll blow your mind. We also include support structures for people to partner up with each other, to support each other through the Boot Camp, like Mastermind Groups, which are small groups of four people who go through the program together, and buddies who partner up with each other to commit their food to each other, to support each other through text, through phone calls, whatever way works for them. Now, I know that's not for everybody, and you might not be open to that in the slightest, but if you do, just keep the door open a little bit to the possibility. You might end up finding that one of the ways that we provide for you to feel a little bit more supported and connected in the world could really work for you.
There are three ways that the people who keep their weight off long term are doing it differently than other people. The first one is support. The second one is identity. In the Bright Line Eating Boot Camp, we teach you an acronym and it is: J-F-T-F-P. Just follow the fabulous plan and that F can stand for other things too. Just follow the friggin' plan, right? J-F-T-F-P. This mantra, when you adopt it one day at a time, is actually the key to building a new identity because you can't become someone who does Bright Line Eating for life overnight, but you can become someone who does Bright Line Eating for this day, from day one, someone who just follows the fabulous plan. I want to speak for a second to the power of that because when you've watched yourself fail over and over again in your life at this problem that matters a lot to you, and you've really resolved to eat differently and then found yourself choosing to go off your plan on a Friday night so soon thereafter, the feeling of hopelessness and lack of integrity that builds up over time is really hard to shake. And then when you watch yourself J-F-T-F-P, not just one day, but again another day, and again and again and again, the feeling of self-respect that builds up the feeling of relief that comes over you, the feeling of being born again into the kind, capable, effectual, confident person that you always knew that you were, it's a remarkable thing to find yourself again in that way.
The third and final thing that people who keep it off are doing differently is they adopt a Maintenance Mindset from the very beginning. We handle that for you in the Bright Line Eating Boot Camp by right off the bat, orienting you to the whole Bright Roadmap, the journey that you're on and where you are in that journey, and what it takes over time to not just lose your excess weight but keep it off one day at a time really to solve this problem for good. There will be an option to continue at the end of the Boot Camp. It's not just 10 weeks and you're done kind of thing.
What's the investment for the all-new Bright Line Eating Boot Camp 2.0? Well, like we've discussed, you have options. You can start taking one of the new weight-loss drugs, which as we know cost over $1,000 per month. On two months of semaglutide, research shows you'll lose about half of what you'd lose if you did the Bright Line Eating Boot Camp in those two months, two months of Wegovy the weight loss version of semaglutide. At today's prices, assuming your insurance won't cover it, which you'd have to do some research about, but assuming they won't, will cost you about $2,606. That's what it would cost for me today. If I signed up for it, I just checked. Or you can do the Bright Line Eating Boot Camp.
There are two ways to do that. The first is individually, one-on-one with a private coach where you would sign up to work with someone and they would be like your concierge. They would take you through the materials, they would help you get any resources that you needed. They would be your point person through the Bright Line Eating Boot Camp materials. That is $7,000, $7,000 for the 10-week experience. The second way to do it is to do the full Bright Line Eating Boot Camp, which is a group program where you have access to all the coaches and the entire community of support. That is just $997. But here's the thing. Right now, because I want you to have a strong start, and I know the psychology of this, and if you start now, immediately you're poised to have a powerful start fueled with all of this knowledge and be that much more successful. So right now, I'm going to give you half off of that and make the investment just $497. So, right now only, you can enroll in the Bright Line Eating Boot Camp for just $497, or you can take a more flexible option and do three monthly payments of $197. Just note, there is a significant savings if you do one payment of $497. That's the best value.
The Bright Line Eating Boot Camp is unparalleled in creating this amazing transformation, but there are three specific ways that I know that people can sometimes struggle. And so, I've put together three very powerful targeted bonuses that you get included as well to address those three things. The first one is called the Break Through your Resistance Roadmap, because I've noticed that some people have a part of them that feels resistance to all this. They know that they want it really in their highest truest self. They want it, they know they need it, but they feel resistance. They feel resistance to starting. They feel resistance to trusting that something could possibly work after all the failures that they've had. They feel resistance to giving up sugar and flour. They feel resistance to joining a group or being part of a community. They feel resistance to starting. If you relate to any of that, what you'll do is you'll get into the course and you'll start here with the Break Through Your Resistance Roadmap, and you'll watch all that resistance transform. You'll be left feeling calm, open, curious, and excited about what might be possible for you.
Bonus number two is A Full Flourishing Life: Navigating Family, Friends, and Social Situations. This bonus is for people who are thinking, "Yeah, this all sounds great. And if I were a hermit living by myself on a mountaintop, that would be easy and wonderful, just me in the grocery store and home again to eat by myself. But what do I do when eating with people, navigating the social situations that come up around food?" We've got you covered in this bonus, first of all with a Friends & Family video that explains Bright Line Eating. It explains the Susceptibility Scale. It explains how different people's brains work differently to the people that love you and care about you the most. You can just share that link with them, and it'll go a long way toward giving them the landscape of what you're doing and why. This bonus will also give you frameworks for navigating every type of social situation, including weddings, potlucks, dinner parties, gatherings, feeding kids in ways that are fun and effective so you can keep losing weight and enjoy your full flourishing life at the same time.
Bonus number three is Relapse Rescue: Your Fail-Safe Plan for Getting Back On Your Plan. This is really key. In the past, you didn't have a plan for getting back on your plan, and you would do really well with it for a while, but then you would deviate, the deviations would snowball, and suddenly it would all be over. That's not what we want to happen now. A lot of people are concerned about starting because they're afraid they can't be perfect, won't be perfect. And so, why bother even starting, right? It's doomed from the beginning. And it's not doomed because you will have a plan for getting back on your plan. This bonus teaches you all about the anatomy of a relapse, how to identify the warning signs before you're going down that path. It also teaches you what to do when you've had a misstep. If you think about the word relapse, re-lapse, lapse again, a lapse being a short period of time where things have gone off track a little bit, right? We teach you how relapse is not a catastrophe. It's not an emergency. It's something that's inevitable. We lapse again all the time in life. We have habits that we're performing faithfully, and then life gets lifey and we get off track for a little bit and then we get back on track. So, when you have your Relapse Rescue Plan, you're safe. You know that you know what to do when life gets lifey, and you either keep your food straight from the beginning, and there are a lot of people actually who do that in Bright Line Eating, or you keep your food straight for a while, then you lapse a little bit, and you use your Relapse Rescue Plan. You get back on plan and it's right from there.
Here's how this works. There is a 100% 14-day money back guarantee. So right now, you sign up for the Bright Line Eating Boot Camp, and 14 days from now, you will either be pretty stunned, immersed in having the transformation of your life, or you'll have decided, you know what? This isn't for me either. It's not the right time or this isn't the right program. I don't want to be doing this, and you'll be getting 100% of your money back. There is literally zero risk.
Before we close and before you have your final decision to make, I just want to share with you one more study that we've published in this study. We looked at about a thousand people who'd done the Bright Line Eating Boot Camp in the prior year, and we looked at a number of their psychosocial metrics, and what we found was their number of poor mental health days went way, way down. Their level of depressed mood went way, way down. Their energy levels went way, way up, and their feeling of being loved and supported and connected in the world went way, way up. Their overall happiness and flourishing and quality of life went way, way up. What we did then was we separated people by exactly when they'd done the Bright Line Eating Boot Camp, and we separated out the people who had done it during April, May, and June of 2020. Do you remember those months, the months when the ground was shifting under all of our feet and Covid was descending on all of us, and we were all now shut into our homes? Well, the people who did the Bright Line Eating Boot Camp then interestingly had all of those same effects, but even to a greater extent by far, which is kind of mind blowing, right? Because people's well-being wasn't going off the charts around then. What that shows for you right now is that doing the Bright Line Eating Boot Camp builds in resilience so that when your life is go into hell, when things are not good, when you are stressed beyond the beyond, you are able to access resources that you never had before, and you can flourish through anything.
Tony:
In 2005, I got to the point where I weighed 464 pounds, all the things that come with it, the neuropathy in my feet, the joint pain, pre-diabetes, all that fun stuff. So, that was my top weight. Once in a while, I would want to lose some weight. I would lift weights. I would cut down on this for a while, and then sooner or later I would start doing it again. I would start eating it again and gain any weight that I lost. I would gain it all back, and then some, I had a friend who, this guy was, he weighed less than me, he was younger than me, and he had a stroke, and I saw myself, I saw it. I go, that's what's going to happen to me. I'm going to have a stroke. I'm going to have a heart attack, or I'm going to have both. And this Bright Line Eating, I was just floored because here's what I saw was I saw this fellowship, but I also saw something totally new. And that was the science. I started to do it, and my life started to change. I had lost 140-something pounds, about 150 pounds. What I've gotten from Bright Line Eating is so much more than what I came in the door for, which I think is true for a lot of people. One of the things Bright Line Eating talks about is how the cravings are going to go away. And for me, that was true in short order. It's not about what I'm not doing. It's about me being proactive in doing certain things. And so, I had this whole wonderful world of food to eat that I didn't have before. And now those are things that I crave. These things that have been taught to me in Bright Line Eating are now not just theories. Now, this is kind of who I am. I'm not a miracle. I see it now that what I need to do is to keep doing these things that got me to this point. I had never dared to dream about being thin. But then once you get there, then what? Once I was able to get down to where I felt comfortable, then the things that come with that are confidence. I have gifts to give, not just me either. Some of us are food addicts, but for the ones who have stuck with it, who really give it a try and not treat it as just another diet, I mean, life-changing.
Susan Peirce Thompson:
I shared a whole bunch with you now, just a lot of information, and I'm just curious how you might be feeling right now. Maybe it feels overwhelming. Maybe you feel the charge of the import moment because registration is closing. This is a course and it's starting, and there's a cohort of people who will all be starting together at the same time, which is really exciting because when a group of people all start Boot Camp together at the same time, you can take advantage of that momentum and the comradery, and it will help propel you forward on this journey. If you go to the Bright Line Eating website in a few days, what'll happen is you'll see that registration for this Boot Camp at this discounted price, it's closed. If you want to have the experience of doing it with a group of people, you'll have to put in your email address to join the wait list, and then we'll notify you in a few months when the next cohort starts.
You have a decision to make. And I'm thinking about a conversation I had just yesterday with a group of people who've been doing Bright Line Eating for years, I mean seven, eight years. They've taken off all their excess weight, and they've kept it off now for years. They all were reminiscing about the moment that they first registered for the Boot Camp. They said something that surprised me because of how successful they've been. They each said, categorically, "I just didn't think I could do it. I didn't think I could do it." And so, I just want you to know that if you are thinking, "I don't think I can do it," it doesn't matter what you think. It doesn't matter what you think. It doesn't matter what you feel. It doesn't matter what you believe, because what matters is what you do. There's one little action that matters. It's just the click of a button and filling out a registration form and acting as if it might work. I invite you to trust the people who've done this before you, trust the data that we've published. Trust that this sounds different. It feels different because it is different. Once you register, you'll be stepping into a container that has got your back. We will be holding your hand, and we will be guiding you every step of the way. The time is now. The moment is here. Click below. You'll be going to a little video of me saying, "Welcome to the Bright Line Eating Boot Camp." I'll see you on the inside.
Transcript
Anne:
My life journey around weight and food and weight gain and weight loss has been a lifelong journey, I would say.
Matt:
I've been struggling with my weight since I was a teenager. The pounds just started adding up. Eventually I got to 347 pounds.
Betty:
I began to feel that this was the only area in my life where hard work, perseverance, willpower, suffering, wasn't going to do the trick. It felt as if it was now or never to find a solution that worked.
Matt:
When I first heard about Bright Line Eating and started researching the program, I couldn't believe how much it felt like what I've been feeling on the inside for so long. It acknowledged food addiction as being real. This is a strategy to deal with it and live with it in a way that gives you the freedom to get your life back.
Anne:
And what happened when I started this transformation, wow, it worked exactly. The weight loss was about 30 pounds and 30 pounds might not sound like much to a lot of people, but it was my much and it was my impossible.
Matt:
I've been doing Bright, Line Eating for 10 months. I started at 330 pounds less than 10 months. I lost 143 pounds with Bright, Line, Eating, and a healthy weight for the first time in my adult life.
Betty:
Sugar and flour were dear friends, but it was clear that they were kind of the drivers of a vicious cycle where I started, I started at 2 0 6 and I'm 130 pounds now. So, lost 76 pounds on BLE.
Anne:
But I've been in Maintenance ever since for 2030 some days. And I felt Bright Line Eating® gave me plenty of room to be me.
Matt:
Here's the types of foods you should have and the quantities that you should be aiming to have, and you fit the foods that you enjoy in your life into those guidelines. You eat the things you love still. It's great. You just skip the stuff that was poisoning you.
Betty:
Acknowledging that food addiction is real. Acknowledging that there is a structured program that helps for it, acknowledging that some of us have it worse than others have been the pillars of my success in Bright, Line Eating. And this is a lifetime commitment for me.
Susan Peirce Thompson:
Since 2014, tens of thousands of lives have been transformed by Bright Line Eating. In those early days, I created the Bright Line Eating Boot Camp, and it was an amazing thing to watch people's lives transform with this Bright Transformation, taking them over body, mind and spirit. Their weight melting off. Their self-confidence rising. Watching them awaken to their ability to do right by themselves, to stand in integrity, to commit what they were going to eat, and then follow through with it one day at a time to watch them connect and to watch them overcome challenges and difficulties and hardships in their life and emerge brighter and stronger and up to the challenge with their weight still coming off and still sticking with it, showing up for themselves again and again. I watched this happen and I knew the magic of it because I had experienced it too.
I'd gone from living with obesity in my mid-twenties to shedding all my excess weight, and I really felt the power of what it was like to show up to the world in a body I felt good in. I knew what people were going through. And yet, seeing it happen again and again, not just to a few people, but to thousands and thousands of people, it just humbles me. It moves me. And so, what we've done is we've taken our experience watching all of these thousands of people and helping them in the trenches, knowing the nuance of what they're going through, and we've folded in all of the latest science. A lot of studies have been published over the last few years, and we've put it together into an all-new revised, upgraded and revamped Bright Line Eating Boot Camp 2.0, a transformational experience, the likes of which has never existed before. Registration is open now for the all-new Bright Line Eating Boot Camp. It's a course it's starting very soon. There will be a cohort of people going through it. Registration is open only for a few days.
Who is this course for? It's not for everybody, truly. Do you remember the Food Addiction Susceptibility Scale™, the scale that goes from one on the low end to 10 on the high end for people who are higher on the Susceptibility Scale, 7s, 8s, 9s, 10s, the people who experience strong cravings for specific foods, people who are plagued by obsession about what they've eaten or not eaten, whether they're on their plan or off their plan? They have all that food and weight chatter happening in their mind. People who frequently lose control over how much they eat once they start. They've often but not always tried a lot of different attempts to lose weight in the past. That's who we designed this course for. Now, it is true that someone who's in the mid-range on that scale of four or five or six, who also has a weight struggle and they're trying to take off weight, will likely find that their pull to the addictive foods keeps them from being successful in taking off their weight and keeping it off. If you're someone in that range and you find that you want to have a structured plan of eating and that sounds really appealing to you, by all means, you can enroll in the Boot Camp, and it will be very effective in helping you take off your weight. If you're on the low end of the scale, a one or a two or a three, generally speaking, we did not create this Boot Camp for you. You can sign up for it. And again, I do find that there are people who like the idea of structure around their food. Gretchen Rubin calls them abstainers rather than moderators. People who want to rip the Band-Aid off fast, not just peel it. People who really like structure. By all means, you can use the Boot Camp as a means to an end if you have weight to lose.
What I find is that how much weight you have to lose isn't actually what makes you a good fit for the Bright Line Eating Boot Camp. We have people signing up for the Boot Camp who literally have 200 and 300 pounds to lose, and people who have no weight to lose whatsoever. Research shows that 22% of people currently living at a normal BMI test out as full-blown food addicts. Maybe they're managing their weight with a strong metabolism and a 10-mile run every day as they obsess fanatically about the small cup of non-fat frozen yogurt that they're going to allow themselves after they run those 10 miles. But that's not peace. That's not freedom. Bright Line Eating helps those folks too. And yes, it's a super powerful weight-loss program. So again, anywhere you are on the Susceptibility Scale, you can use it as a weight-loss program. But we have tailored it specifically for the 7s, 8s, 9s, 10s on that Scale.
The course itself is a 10-week deep dive. On day one, you get your marching orders. You start off with a wonderful clear Planning & Preparation Process that helps you get your supplies, helps you get ready psychologically so you can have a clean, fresh start in transforming your life. You get the food plan, the exact same food plan that I used about two decades ago to go from a US size 16 to a size four, that's allowed me to keep that weight off my body all of these two decades. It's a food plan that's been used by tens of thousands of people around the world to transform their lives. The key to this food plan is it is structured to maximize automaticity. It is the most automatizable system possible. It's not designed on counting calories or tracking macros because those systems are not automatizable. It's a system of categories and quantities of food that wires into the brain so seamlessly that in just a few short weeks, you find that you're eating the right food at the right time automatically as a matter of habit, and you're starting to feel ever more free with each passing day.
Something I have made sure to build into this course because I've needed it, so I teach it as well, is how to do this well when you've got a really busy life. You'll get the Five-Minute Meals Menu that will save you so much time. I'm a mother of three kids, I have a busy career, and I will teach you the art of saving time while you eat to fuel your Bright Life. There are ways to do this so that it's streamlined and it tucks into your life. I will give you all those tips and tricks and hacks and also expect you to be living a full life. So
Something that we've built into the course is how to eat out. You'll get the Effortless Eating Out System that will teach you how to eat out in an Italian restaurant, a Thai restaurant, an Indian restaurant, a Japanese restaurant, a Greek restaurant, how to get a Bright meal at an airport around the world at five in the morning. There is a way to stay Bright no matter where you're eating or when or how I teach you how to do it. Speaking of airports, we've got a whole targeted module on travel. Travel tips over the apple cart for a lot of people. But I have traveled around the world living and eating this way, and you can too. So, you'll get the Meals on the Move Travel Tips Module where I'll teach you how to navigate long road trips, how to navigate conferences and hotels, how to navigate cruises any way that you'll be traveling. We have got you covered.
Of course, we'll be teaching you all about goal weight, your goal weight, which we like to call your Bright Body. The Bright Body Transformation Template will teach you how to figure out what your goal weight is with your specifics in mind, your comfort level in your body, your history with your body, whether you've ever been in a right-size body for you or not in your adult life. We help you figure out what that weight range is, how to get down there, how to stay there. I got to tell you, you might be really shocked by the number I got to say, I have seen so many people put a number down as a goal weight that they think is beyond their wildest dreams and then watch themselves blow right past it down into a range that is completely unfathomable to them. I just want to put that out there to plant a seed of possibility in your mind. But really, ultimately, the number is beside the point. Our aim is to get you comfortable in your body, peaceful with your food and feeling like really your food and your weight problem is solved because you have a way of living a plan that really works. Once you've lived it, you can never unlive it.
We have a system to teach you in the course that helps you address cravings, doesn't just help you address them, but allows you to absolutely transcend them so you don't get tripped up. I mean mental cravings, those thoughts that tend to snowball until they feel like they're gripping your mind. I also mean emotional cravings. So, you don't fall prey to emotional eating anymore. Our research shows that over the course of the Boot Camp, your cravings will be going down and down and down steadily until you have little to no cravings anymore ever. I don't mean that you'll have no food thoughts anymore, of course you'll have a thought occasionally it just won't have the force or grip to be a craving anymore. It's going to be a vague thought that's easily addressed by the system that we teach you.
Remember how earlier in this masterclass I talked about the people who are successful with weight loss and revealed what they're doing differently? I talked about how they really engage with social support because we need human connection with others who eat this way in order to keep doing it ourselves long term. The Super Support Package in the Bright Line Eating Boot Camp is really incredible. It's got coaching calls that are there to answer your questions and address your specific situations. These are group coaching calls and they're staggered at different days and different times to keep in mind time zones around the world. If you can't be there live, you can always send in a question and get it addressed for you so you can listen at any time of day or night, whatever works for you. There's an online community of people from around the world and many people who've been doing Bright Line Eating for years. So, if you want to just pop your question in there, it will get answered so fast, it'll blow your mind. We also include support structures for people to partner up with each other, to support each other through the Boot Camp, like Mastermind Groups, which are small groups of four people who go through the program together, and buddies who partner up with each other to commit their food to each other, to support each other through text, through phone calls, whatever way works for them. Now, I know that's not for everybody, and you might not be open to that in the slightest, but if you do, just keep the door open a little bit to the possibility. You might end up finding that one of the ways that we provide for you to feel a little bit more supported and connected in the world could really work for you.
There are three ways that the people who keep their weight off long term are doing it differently than other people. The first one is support. The second one is identity. In the Bright Line Eating Boot Camp, we teach you an acronym and it is: J-F-T-F-P. Just follow the fabulous plan and that F can stand for other things too. Just follow the friggin' plan, right? J-F-T-F-P. This mantra, when you adopt it one day at a time, is actually the key to building a new identity because you can't become someone who does Bright Line Eating for life overnight, but you can become someone who does Bright Line Eating for this day, from day one, someone who just follows the fabulous plan. I want to speak for a second to the power of that because when you've watched yourself fail over and over again in your life at this problem that matters a lot to you, and you've really resolved to eat differently and then found yourself choosing to go off your plan on a Friday night so soon thereafter, the feeling of hopelessness and lack of integrity that builds up over time is really hard to shake. And then when you watch yourself J-F-T-F-P, not just one day, but again another day, and again and again and again, the feeling of self-respect that builds up the feeling of relief that comes over you, the feeling of being born again into the kind, capable, effectual, confident person that you always knew that you were, it's a remarkable thing to find yourself again in that way.
The third and final thing that people who keep it off are doing differently is they adopt a Maintenance Mindset from the very beginning. We handle that for you in the Bright Line Eating Boot Camp by right off the bat, orienting you to the whole Bright Roadmap, the journey that you're on and where you are in that journey, and what it takes over time to not just lose your excess weight but keep it off one day at a time really to solve this problem for good. There will be an option to continue at the end of the Boot Camp. It's not just 10 weeks and you're done kind of thing.
What's the investment for the all-new Bright Line Eating Boot Camp 2.0? Well, like we've discussed, you have options. You can start taking one of the new weight-loss drugs, which as we know cost over $1,000 per month. On two months of semaglutide, research shows you'll lose about half of what you'd lose if you did the Bright Line Eating Boot Camp in those two months, two months of Wegovy the weight loss version of semaglutide. At today's prices, assuming your insurance won't cover it, which you'd have to do some research about, but assuming they won't, will cost you about $2,606. That's what it would cost for me today. If I signed up for it, I just checked. Or you can do the Bright Line Eating Boot Camp.
There are two ways to do that. The first is individually, one-on-one with a private coach where you would sign up to work with someone and they would be like your concierge. They would take you through the materials, they would help you get any resources that you needed. They would be your point person through the Bright Line Eating Boot Camp materials. That is $7,000, $7,000 for the 10-week experience. The second way to do it is to do the full Bright Line Eating Boot Camp, which is a group program where you have access to all the coaches and the entire community of support. That is just $997. But here's the thing. Right now, because I want you to have a strong start, and I know the psychology of this, and if you start now, immediately you're poised to have a powerful start fueled with all of this knowledge and be that much more successful. So right now, I'm going to give you half off of that and make the investment just $497. So, right now only, you can enroll in the Bright Line Eating Boot Camp for just $497, or you can take a more flexible option and do three monthly payments of $197. Just note, there is a significant savings if you do one payment of $497. That's the best value.
The Bright Line Eating Boot Camp is unparalleled in creating this amazing transformation, but there are three specific ways that I know that people can sometimes struggle. And so, I've put together three very powerful targeted bonuses that you get included as well to address those three things. The first one is called the Break Through your Resistance Roadmap, because I've noticed that some people have a part of them that feels resistance to all this. They know that they want it really in their highest truest self. They want it, they know they need it, but they feel resistance. They feel resistance to starting. They feel resistance to trusting that something could possibly work after all the failures that they've had. They feel resistance to giving up sugar and flour. They feel resistance to joining a group or being part of a community. They feel resistance to starting. If you relate to any of that, what you'll do is you'll get into the course and you'll start here with the Break Through Your Resistance Roadmap, and you'll watch all that resistance transform. You'll be left feeling calm, open, curious, and excited about what might be possible for you.
Bonus number two is A Full Flourishing Life: Navigating Family, Friends, and Social Situations. This bonus is for people who are thinking, "Yeah, this all sounds great. And if I were a hermit living by myself on a mountaintop, that would be easy and wonderful, just me in the grocery store and home again to eat by myself. But what do I do when eating with people, navigating the social situations that come up around food?" We've got you covered in this bonus, first of all with a Friends & Family video that explains Bright Line Eating. It explains the Susceptibility Scale. It explains how different people's brains work differently to the people that love you and care about you the most. You can just share that link with them, and it'll go a long way toward giving them the landscape of what you're doing and why. This bonus will also give you frameworks for navigating every type of social situation, including weddings, potlucks, dinner parties, gatherings, feeding kids in ways that are fun and effective so you can keep losing weight and enjoy your full flourishing life at the same time.
Bonus number three is Relapse Rescue: Your Fail-Safe Plan for Getting Back On Your Plan. This is really key. In the past, you didn't have a plan for getting back on your plan, and you would do really well with it for a while, but then you would deviate, the deviations would snowball, and suddenly it would all be over. That's not what we want to happen now. A lot of people are concerned about starting because they're afraid they can't be perfect, won't be perfect. And so, why bother even starting, right? It's doomed from the beginning. And it's not doomed because you will have a plan for getting back on your plan. This bonus teaches you all about the anatomy of a relapse, how to identify the warning signs before you're going down that path. It also teaches you what to do when you've had a misstep. If you think about the word relapse, re-lapse, lapse again, a lapse being a short period of time where things have gone off track a little bit, right? We teach you how relapse is not a catastrophe. It's not an emergency. It's something that's inevitable. We lapse again all the time in life. We have habits that we're performing faithfully, and then life gets lifey and we get off track for a little bit and then we get back on track. So, when you have your Relapse Rescue Plan, you're safe. You know that you know what to do when life gets lifey, and you either keep your food straight from the beginning, and there are a lot of people actually who do that in Bright Line Eating, or you keep your food straight for a while, then you lapse a little bit, and you use your Relapse Rescue Plan. You get back on plan and it's right from there.
Here's how this works. There is a 100% 14-day money back guarantee. So right now, you sign up for the Bright Line Eating Boot Camp, and 14 days from now, you will either be pretty stunned, immersed in having the transformation of your life, or you'll have decided, you know what? This isn't for me either. It's not the right time or this isn't the right program. I don't want to be doing this, and you'll be getting 100% of your money back. There is literally zero risk.
Before we close and before you have your final decision to make, I just want to share with you one more study that we've published in this study. We looked at about a thousand people who'd done the Bright Line Eating Boot Camp in the prior year, and we looked at a number of their psychosocial metrics, and what we found was their number of poor mental health days went way, way down. Their level of depressed mood went way, way down. Their energy levels went way, way up, and their feeling of being loved and supported and connected in the world went way, way up. Their overall happiness and flourishing and quality of life went way, way up. What we did then was we separated people by exactly when they'd done the Bright Line Eating Boot Camp, and we separated out the people who had done it during April, May, and June of 2020. Do you remember those months, the months when the ground was shifting under all of our feet and Covid was descending on all of us, and we were all now shut into our homes? Well, the people who did the Bright Line Eating Boot Camp then interestingly had all of those same effects, but even to a greater extent by far, which is kind of mind blowing, right? Because people's well-being wasn't going off the charts around then. What that shows for you right now is that doing the Bright Line Eating Boot Camp builds in resilience so that when your life is go into hell, when things are not good, when you are stressed beyond the beyond, you are able to access resources that you never had before, and you can flourish through anything.
Tony:
In 2005, I got to the point where I weighed 464 pounds, all the things that come with it, the neuropathy in my feet, the joint pain, pre-diabetes, all that fun stuff. So, that was my top weight. Once in a while, I would want to lose some weight. I would lift weights. I would cut down on this for a while, and then sooner or later I would start doing it again. I would start eating it again and gain any weight that I lost. I would gain it all back, and then some, I had a friend who, this guy was, he weighed less than me, he was younger than me, and he had a stroke, and I saw myself, I saw it. I go, that's what's going to happen to me. I'm going to have a stroke. I'm going to have a heart attack, or I'm going to have both. And this Bright Line Eating, I was just floored because here's what I saw was I saw this fellowship, but I also saw something totally new. And that was the science. I started to do it, and my life started to change. I had lost 140-something pounds, about 150 pounds. What I've gotten from Bright Line Eating is so much more than what I came in the door for, which I think is true for a lot of people. One of the things Bright Line Eating talks about is how the cravings are going to go away. And for me, that was true in short order. It's not about what I'm not doing. It's about me being proactive in doing certain things. And so, I had this whole wonderful world of food to eat that I didn't have before. And now those are things that I crave. These things that have been taught to me in Bright Line Eating are now not just theories. Now, this is kind of who I am. I'm not a miracle. I see it now that what I need to do is to keep doing these things that got me to this point. I had never dared to dream about being thin. But then once you get there, then what? Once I was able to get down to where I felt comfortable, then the things that come with that are confidence. I have gifts to give, not just me either. Some of us are food addicts, but for the ones who have stuck with it, who really give it a try and not treat it as just another diet, I mean, life-changing.
Susan Peirce Thompson:
I shared a whole bunch with you now, just a lot of information, and I'm just curious how you might be feeling right now. Maybe it feels overwhelming. Maybe you feel the charge of the import moment because registration is closing. This is a course and it's starting, and there's a cohort of people who will all be starting together at the same time, which is really exciting because when a group of people all start Boot Camp together at the same time, you can take advantage of that momentum and the comradery, and it will help propel you forward on this journey. If you go to the Bright Line Eating website in a few days, what'll happen is you'll see that registration for this Boot Camp at this discounted price, it's closed. If you want to have the experience of doing it with a group of people, you'll have to put in your email address to join the wait list, and then we'll notify you in a few months when the next cohort starts.
You have a decision to make. And I'm thinking about a conversation I had just yesterday with a group of people who've been doing Bright Line Eating for years, I mean seven, eight years. They've taken off all their excess weight, and they've kept it off now for years. They all were reminiscing about the moment that they first registered for the Boot Camp. They said something that surprised me because of how successful they've been. They each said, categorically, "I just didn't think I could do it. I didn't think I could do it." And so, I just want you to know that if you are thinking, "I don't think I can do it," it doesn't matter what you think. It doesn't matter what you think. It doesn't matter what you feel. It doesn't matter what you believe, because what matters is what you do. There's one little action that matters. It's just the click of a button and filling out a registration form and acting as if it might work. I invite you to trust the people who've done this before you, trust the data that we've published. Trust that this sounds different. It feels different because it is different. Once you register, you'll be stepping into a container that has got your back. We will be holding your hand, and we will be guiding you every step of the way. The time is now. The moment is here. Click below. You'll be going to a little video of me saying, "Welcome to the Bright Line Eating Boot Camp." I'll see you on the inside.
This is Your Moment.
I invite you to trust...
Trust the people who’ve done this before you. Trust the data that we’ve published.
Trust that this is different. It feels different… because IT IS DIFFERENT.
Now is the time.
REGISTER FOR BOOT CAMP 2.0Registration for September Boot Camp 2.0 is only open for a few days—until Saturday, October 5th. Often it feels like no time will ever be “the perfect time,” so why not make NOW the right time for you?
